Is loyalty still the best proof of love?
At a time when certain brands, such as Décathlon1, are rolling them back, we take a look at good practices and new trends for loyalty schemes.

Senior e-marketing consultant
Senior e-marketing consultant
At a time when certain brands, such as Décathlon1, are rolling them back, we take a look at good practices and new trends for loyalty schemes.
The performance of an e-commerce website should not be based on technical aspects alone. It should also be driven by a global ecosystem, which the website is designed for from the outset.