Digital solutions

Our expert consulting, marketing and technology teams work together to create user-centric digital solutions based on an effective, solid and coherent technical base.

Solutions-web

Providing multiple touch points between different digital solutions clearly damages brand experience: scaled-back features on the mobile version of the website, poor centralisation of customer data collected via different channels, lack of a uniform visual identity, or inconsistent content between the website and its mobile version…

SQLI helps Europe’s biggest brands by designing and implementing unified and user-centric digital solutions.

Do you have a corporate website, customer area, intranet, online subscription portal or mobile application development or overhaul project?

User-centric websites

To achieve your business development and brand awareness objectives, it’s not enough to just attract new visitors to your website. You have to keep them on your website and ultimately develop their loyalty, in order to create a connection to your brand and a qualified, recurrent and lead-generating audience.

To achieve this goal, your website must be genuinely user-centric – in other words, designed for and with your users. They need to really feel that your digital solution has been designed to meet their needs.

SQLI’s web design, UX, SEO and creative experts use proven methodologies to involve your users in the design and implementation of your digital solution.

Download our EBOOK "designing a user-centric website"

MOBILE APPLICATIONS

Mobile devices account for 56.6% of global internet traffic (Statcounter – 2017). It’s a fact: browsing and buying practices have changed and businesses need to adapt their digital ecosystems to reflect this reality.

But nonetheless your mobile applications’ convergence must not be sacrificed as a result. On the contrary, rationalising your mobile applications by focusing on user experience is key to really standing out and providing genuine added value.

SQLI is the key partner to develop your mobile projects, advise you on the type of technology best suited to your intended use, adopt the best methodology, and optimise delivery.

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DIGITAL EXPERIENCE PLATFORMS

Employee experience plays a central role in corporate digital strategy. To focus on their core business, your employees, irrespective of their level of authority, need to be able to collaborate and exchange information in real time. The term “Digital Workplace” refers to a working environmental featuring a set of user-friendly, connected applications that your employees use to work, share and collaborate anywhere, anytime and on any device.

SQLI adds value by designing, anticipating and guaranteeing that your employees get on board with the solution. To achieve this, our teams help you to define your in-house digital strategy (experts, user journeys, innovation approach, choice of solutions, change management), by taking account of the latest internal digital platforms: intranet, digitisation and document sharing, corporate social networks, in-house business tools, mobile applications.

SQLI helps you to develop a smooth employee experience perfectly meeting your immediate and future business needs.

DIGITAL WORKPLACE

Employee experience plays a central role in corporate digital strategy. To focus on their core business, your employees, irrespective of their level of authority, need to be able to collaborate and exchange information in real time. The term “Digital Workplace” refers to a working environmental featuring a set of user-friendly, connected applications that your employees use to work, share and collaborate anywhere, anytime and on any device.

SQLI adds value by designing, anticipating and guaranteeing that your employees get on board with the solution. To achieve this, our teams help you to define your in-house digital strategy (experts, user journeys, innovation approach, choice of solutions, change management), by taking account of the latest internal digital platforms: intranet, digitisation and document sharing, corporate social networks, in-house business tools, mobile applications.

SQLI helps you to develop a smooth employee experience perfectly meeting your immediate and future business needs.

ARCHITECTURE AND SOLUTION RECOMMENDATIONS

For corporate IT functions, deploying a new website is a big challenge. Our Web Solutions teams help businesses to choose the architecture best suited to the project and user needs, but also to the existing IT ecosystem.

Our approach: taking your current context (security, performance, urbanisation, scalability and sustainability) into consideration and upgrading it to anticipate future challenges.

As well as recommending the right architecture, we help you to choose the solution best suited to your needs and resources. What CMS or Framework should you choose? What impact will there be on your IT and business teams? What DevOps tool should you adopt to orchestrate the full continuous deployment chain? Our experts help you to identify, implement and ensure the effectiveness of the best solution for you.

Download the Generali success story

IMPROVING PERFORMANCE

Does your website not respond as you’d like? Have you invested in the development of new features on your customer portal but don’t know if they’re actually used? Do your conversion rates fail to meet your objectives?

Perhaps you should monitor your site’s performance more closely.

Our experts are here to help you continuously monitor and analyse your digital solution’s performance on three levels: your users’ perception of your site, its technical performance, and its ability to generate business. This provides you with powerful tools to monitor your website’s activity in real-time with detailed dashboards, find out how it is actually used, and improve your time-to-market.

Download our checklist drive traffic to your website in five stages

A PRAGMATIC APPROACH

Managing a project throws up three major challenges: delivering value, staying on budget, and meeting deadlines. To succeed, it’s essential to have a pragmatic and realistic approach when designing and developing features.

At SQLI, a lot of web projects are developed using the Design Thinking methodology, co-created by the design teams and technical experts. In addition to placing users at the heart of the web project, this approach has the big benefit of prioritising and rationalising developments, steering clear of design choices that will never see the light of day due to their technical unfeasibility. Technical and experience lay-outs and choices are approved by both designers and technical teams.

In addition, the MVP (Minimum Viable Product) approach allows us to deliver as much value possible in the shortest time possible via an iterative process.